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IAB finds UK online advertising revenues increasing - Interactive Advertising Bureau - Brief Article
INTERNET BUSINESS NEWS-(C)1995-2002 M2 COMMUNICATIONS LTD The Interactive Advertising Bureau (IAB), an advertising industry organisation, has revealed ......(Continue Reading)
Numbers game - implications of the results of the Census Bureau's Census 2000 to the advertising industry - Editorial
Results from the Census Bureau's Census 2000 are reshaping the marketers plan. The Census 2000 indicates that the minority population will eventually become ......(Continue Reading)
Cokes for the local yokels: TVB touts merits of regional advertising with ambitious brand campaign - Television Bureau of Advertising
New York-based trade association Television Bureau of Advertising (TVB) has launched a major advertising campaign that promotes the benefits of local television ......(Continue Reading)
Martha Stewart Gets Okay to Woo Advertisers
The Federal Bureau of Prisons gave Martha Stewart the okay to woo advertisers for her new show. Stewart wasted no time, spending Monday with advertisers and joking about her electronic ankle bracelet she's required to wear since her release from......(Continue Reading)
Radio A to Z
An A to Z listing of some of the most common areas of interest in Radio....(Continue Reading)
Government Sets Standards for Beer
The Alcohol and Tobacco Tax and Trade Bureau, a division of the U.S. Treasury Department, has put the "skinny" on low carb beers by establishing interim standards for the advertising and labeling use of the term "low carbohydrate"...(Continue Reading)
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