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Localizing the world wide Web: a new advertising platform enables local businesses to target local customers
Take a look at your copy of the Yellow Pages. You know, that big book that's collecting dust on your shelf. It's getting smaller with each passing year, ......(Continue Reading)
In Twenty Ads That Shook the World: The Century's Most Groundbreaking Advertising and How It Changed Us All. - Review - book review
In Twenty Ads That Shook the World: The Century's Most Groundbreaking Advertising and How It Changed Us All (Crown, $25), James B. Twitchell uses an ......(Continue Reading)
Giving it some stick: Ross Diamond on a new star who is teaching the world's sporting heroes a trick or two - Advertising
You may not have noticed that Nike's new "Apparel" range of clothing is being promoted alongside its world-famous training shoes in the company's latest ......(Continue Reading)
Are You Googling It?
Imagine an advertising world where customers looking for your product or service are matched with your small business. No paying for wasted ad impressions. You only reach consumers interested in your product category. This may have been the dream of....(Continue Reading)
Cho to Take on the World
Advertiser, Australia THERE seems no stopping Commonwealth Games silver medallist May Cho, who will represent Australia again in the world table tennis championships in March...Read more.......(Continue Reading)
Are You Googling It? - Small Business Information Archives
Are You Googling It? - Imagine an advertising world where customers looking for your product or service are matched with your small business. No paying for wasted ad impressions. You only reach consumers interested in your product category. This may...(Continue Reading)
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