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Leading Ladies: women rule the marketplace, says one author. So why aren't ad-makers catching on? - Books - Marketing to Women by Martha Barletta - Brief
AMERICAN WOMEN ARE THE WORLD'S LARGEST ECONomy, yet few businesses market effectively to them, says Chicago marketing consultant Martha Barletta In Marketing to Women (Dearborn), Barletta details h...(Continue Reading)
On the night stand. . - Books - One-Minute Manager/101 Media Marketing Tips for the Sole Proprietor/How to Run Seminars and Workshops: Presentation Skills
My days are long, so to relax at night I read. When it comes to reading professional development books, I like the KISS concept: Keep it simple, (Stupid)....(Continue Reading)
The joy of selling books
THE JOY OF SELLING BOOKS: When independent booksellers were asked what books they most enjoyed selling the past five years, they listed these works in the nonfiction category: * Devil in the Whit...(Continue Reading)
Books on Marketing for Consultants
Where to find books and references on successfully marketing a consulting practice....(Continue Reading)
Marketing Books and Reviews
You’ll find hundreds of marketing related books online, on the library bookshelf and at your favorite bookstore. Save time by starting with this hand-picked list of marketing books to quickly find some of the best....(Continue Reading)
Marketing Books and Publications
You’ll find hundreds of marketing related publications online, on the library bookshelf and at your newsstand. Save time by starting with this hand-picked list to quickly find some of the best....(Continue Reading)
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