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Alma Matters - MarketSource Inc. specializes in college campus marketing - Brief Article
College kids have a lifetime of buying left to do. There are more than 15 million college students nationwide who are learning about breakthrough research, cutting-edge technology ... and which t...(Continue Reading)

Get smarty: new college grads spend more than $40 billion a year getting equipped for adult life. here's how to grab your share
Get smarty: new college grads spend more than $40 billion a year getting equipped for adult life. here's how to grab your share.(Tactics)...(Continue Reading)

Grand Valley State College Republicans could face disciplinary action for 'affirmative action' bake sale
ALLENDALE, MICH. The College Republicans group at Grand Valley State University is facing harsh criticism for an "affirmative action" bake ......(Continue Reading)

Cheap Prices Encourage Binge Drinking
A study by the Harvard School of Public Health College Alcohol Study found a strong association between the presence of these promotions and higher rates of heavy drinking on college campuses....(Continue Reading)

College Republicans Tactics Questioned
About 90 percent of College Republicans income goes to the marketing firm that directs almost daily mailings at senior citizens, according to today's Seattle Times. Contast with MoveOn.org and the Swift Boat group......(Continue Reading)

Students Don't Care About Drinking 'Norms'
College Alcohol Study reports have found that four in five college students drink alcohol and two in five engage in binge drinking....(Continue Reading)


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