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Going To Extremes - marketing and extreme sports - Statistical Data Included
Byline: JOAN RAYMOND Andrew Royal isn't your typical couch potato. The 26-year-old from Cleveland, who works two jobs to finance his new mortgage payments, rarely sits glued to the tube - even wh...(Continue Reading)
Traffic jam - data base approach in marketing
Retailers embrace database marketing - slowly For many retailers, the idea of allocating a part of a marketing budget for something with a measurable effect is, well, disconcerting. What marketing di...(Continue Reading)
Sculpture market broadens its base: though it has been hit by the economic downturns of the past year, sculpture is rebounding and attracting a new breed
Sales of three-dimensional art have been fairly one-dimensional the past year. According to several major sculpture dealers, the sculpture market, similar ......(Continue Reading)
Developing a Customer Data Base | Appealing to Repeat Customers
Retail experts Joel Evans and Barry Berman explain how even small retailers can develop a customer data base and use it to better communicate with their loyal, repeat customers....(Continue Reading)
Desktop Publishing Software Giants - Consumer sector market share (Year 2000 data)
How do Microsoft, Sierra, and The Learning Co. stack up in sales and market share for their consumer desktop publishing titles....(Continue Reading)
Desktop Publishing Software Giants - Statistics - Market share (Year 2000 Data)
A peek at the numbers to find out who the real leaders are in the desktop publishing market....(Continue Reading)
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