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Harbor Freight Tools cans spam: the retailer has seen double-digit results through better targeting its email marketing.(BEST PRACTICES FOR CUSTOMER-CENTRIC
E-MAIL MARKETING IS THE HOTTEST ticket today, and mailings to opt-in lists now yield higher results than direct mail, and at a lower cost. Everyone's ......(Continue Reading)
No-fail e-mail: the art of writing e-mail marketing messages is a valuable one. so why haven't you mastered it yet?
Byline: Paul Miller If you've ever sent a marketing e-mail to someone who did not specifically request it from you, you're a spammer in the eyes of ......(Continue Reading)
California Crackdown - spam and electronic marketing
Integrating e-mail.(reviews use of e-mail as a marketing tool for catalog companies, US)...(Continue Reading)
Effective Marketing Plan
Effective Marketing Plan...(Continue Reading)
"Effective E-Mail Marketing" by H. G. Lewis - Email Book Review
"Effective E-Mail Marketing" with its real-world insight on how to craft email marketing that produces returns should have its place next to every email marketer's keyboard....(Continue Reading)
Email Book Reviews: Email Marketing Books
Email marketing is easy: take your opt-in list, construct a message, send it, get returns. Is it that easy? Only with lots of experience and insight. With books on email marketing, you can profit from the experience and insight of experts and profess...(Continue Reading)
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