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ALL THAT Jazz - Al Franken at the Chicago Direct Marketing Days 2003 Byline: BETH NEGUS VIVEIROS How might Al Franken's self-help guru/alter ego Stuart Smalley describe Chicago Direct Marketing Days 2003? "It's good ......(Continue Reading)
Divided Court - defining direct response marketing Byline: Ray Schultz The dicey question of just what constitutes direct response was debated by a group of multinational, multichannel judges at a Caples Awards cocktail party in November. Chall...(Continue Reading)
Founder Leaves Grey Direct - George Wiedemann to CEO of Responsys.com - Brief Article Founder Leaves Grey Direct.(George Wiedemann to CEO of Responsys.com)...(Continue Reading)
Advertising Agencies - International This complete listing of advertising agencies is arranged by location. If your agency is not listed here, please use the advertising agency submission form....(Continue Reading)
Business Majors 101 - Resource guide for graduates and undergraduates Your first stop for information and resources about business majors. Past present and future students of graduate and undergraduate programs in business will find several free resources, articles and links here....(Continue Reading)
DMA Supports Do Not Call List - Advertising Archives DMA Supports Do Not Call List - The Federal Trade Commission's new rules for telemarketers are causing quite a controversy. Americans are flocking to the National Do Not Call Registry to register their phone number. Beginning in October, if telemarke...(Continue Reading)
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