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Dare to be different: successful marketing means standing out from your competitors. Here are 4 steps to shedding your look-alike image Dare to be different: successful marketing means standing out from your competitors....(Continue Reading)
Sharper marketing, needed to define an image Sharper marketing, needed to define an image.(says Paul Guyardo, Kmart Corp.)...(Continue Reading)
Charities go corporate; marketing campaigns, mergers, high salaries for the bosses, image rebranding: these days, even those who want to help birds or My first Christmas card came extra early this year, dropping through the letter box sometime in the first week of November. Like any card from a close ......(Continue Reading)
Brand Packaging: Are You Reflecting the Right Company Image? - Marketing Archives Brand Packaging: Are You Reflecting the Right Company Image? - Branding is your identity in the marketplace, is yours saying what it should? Your company image is all about the appearance of your packaging. What is your company image saying to the ma...(Continue Reading)
Image in Visual Communications - Basics of Marketing Branding Positioning for Graphic Design Part of creating visual communications is identifying and understanding the marketing message and image that needs to be conveyed with our designs. Basic knowledge of marketing, copyrighting, and branding or positioning help the designer to develop v...(Continue Reading)
Marketing Your Consulting Services How does a consultant go about marketing his or her services and products? How does one develop a marketing plan? What about networking? And logos, brochures, and a corporate image and consistent message? These web pages and articles will help you si...(Continue Reading)
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