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Jim Sterne, Internet marketing expert and author
This installment of the Champion series features Jim Sterne, head of Target Marketing , and a leading Internet marketing expert and author. Sterne ......(Continue Reading)

Research Sounds Optimistic IT Note : But selective questioning can taint positive results, expert says - study released recently by Association of Internet
Research Sounds Optimistic IT Note : But selective questioning can taint positive results, expert says.(study released recently by Association of Internet ......(Continue Reading)

Young at heart: are you making the mistake of lumping older baby boomers with seniors in your marketing campaign?
IF YOU WANT TO FIND THE NATION'S DEEPEST pockets, look to adults aged 54 to 64. They have a higher estimated average net worth--at $210,000--than any ......(Continue Reading)

Internet Marketing Strategies and Techniques
Explore strategies and techniques that you can use on the Internet that will enhance and support your business's overall marketing objectives. Learn how to conduct banner promotions, generate targeted online traffic, positioning your content, and ove...(Continue Reading)

Internet Marketing Strategy : Why is it Important?
An Internet Marketing Strategy is just as important as a business plan. Find out why it is important and the risks and problems you can face if you proceed without one....(Continue Reading)

Web Technology in Marketing: Friend or Foe?
If you're not taking maximum advantage of web technology to market your professional services, you are behind the times, and missing out on huge opportunities. At least that's what most marketing experts would have you believe. But how valid is this...(Continue Reading)


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