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Knowing You, Knowing Me - marketing on the Internet - Panel Discussion
Use the Net to learn about your customers, and you might learn something about your company, too. There's an old marketing adage about return on investment: ......(Continue Reading)
Taxing Internet Porn
Byline: Robert MacMillan I'm no free-market libertarian. You'll never hear me argue against a healthy dose of regulation if it helps consumers without ......(Continue Reading)
One-to-One Upmanship - marketing methods via the Internet - Column
Byline: HERSCHELL GORDON LEWIS You've heard the old joke - a woman says to her friend, "What a wonderful son I have. He goes to a psychiatrist twice ......(Continue Reading)
Internet Marketing Strategies and Techniques
Explore strategies and techniques that you can use on the Internet that will enhance and support your business's overall marketing objectives. Learn how to conduct banner promotions, generate targeted online traffic, positioning your content, and ove...(Continue Reading)
Internet Marketing Strategy : Why is it Important?
An Internet Marketing Strategy is just as important as a business plan. Find out why it is important and the risks and problems you can face if you proceed without one....(Continue Reading)
Web Technology in Marketing: Friend or Foe?
If you're not taking maximum advantage of web technology to market your professional services, you are behind the times, and missing out on huge opportunities. At least that's what most marketing experts would have you believe. But how valid is this...(Continue Reading)
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