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Stamp of approval: looking for a marketing campaign that will get your name in front of new customers? Direct mail takes you right to their mailboxes
MARKETING AIMED at customer acquisition has leaped to the forefront in 2005 as many companies move away from more generalized branding efforts toward ......(Continue Reading)
DMA issues e-mail, website guidelines - Direct Marketing Association - Brief Article
DMA issues e-mail, website guidelines.(Direct Marketing Association)...(Continue Reading)
Happy holidays: Catalogers: Mail is safe, response strong - says Direct Marketing Association president H. Robert Wientzen - Brief Article
Happy holidays: Catalogers: Mail is safe, response strong.(says Direct Marketing Association president H. Robert Wientzen)...(Continue Reading)
Direct Mail
Direct mail can be a high profit, low cost advertising medium if enough time is spent on its concept and creation. This library of information will help your direct mail campaign become a hit....(Continue Reading)
Making a Hit with Your Marketing Campaign
How can you get your direct mail to stand out from the junk mail that your prospects receive? There are some key golden rules to making your direct mailings work effectively. Guest author Susan Friedman shows you some simple techniques that will help...(Continue Reading)
Direct Mail
Direct mail can be a high profit, low cost advertising medium if enough time is spent on its concept and creation. This library of information will help your direct mail campaign become a hit!...(Continue Reading)
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