|
The name game: get friendly with your prospects by including their names—and personalized content—in your marketing e-mails
ACCORDING TO a November 2004 Jupiter-media Corp. executive survey, 42 percent of marketers who did not personalize their e-mail messages achieved a conversion rate of less than 1 percent, while 42...(Continue Reading)
No-fail e-mail: the art of writing e-mail marketing messages is a valuable one. so why haven't you mastered it yet?
E-MAIL MARKETING IS THE HOTTEST ticket today, and mailings to opt-in lists now yield higher results than direct mail, and at a lower cost. Everyone's ......(Continue Reading)
Into the niche - M.E.M.O - niche marketing religion - Column
ONE OF MY classmates 50-plus years ago first taught me about niche marketing. A professor who monitored field work and internships wanted us to be modern....(Continue Reading)
Business to Business
A list of major Chinese business to business e-markets....(Continue Reading)
Gammadyne Mailer Review - About Email
Gammadyne Mailer is an extremely powerful and versatile bulk email application, but unfortunately not the easiest to use. (Windows)...(Continue Reading)
Advanced Email Locator Review - About Email
Advanced Email Locator is a powerful and easy to use tool that allows you to target or track email marketing campaigns by geographic location without direct user input. (Windows)...(Continue Reading)
|