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In hot water? Take a closer look at your marketing materials, or you may get burned
In hot water? Take a closer look at your marketing materials, or you may get burned.(Net Sales)...(Continue Reading)

Marketing materials and malpractice exposure: advertise what you're qualified to do, not more
EXECUTIVE SUMMARY * CARELESS ADVERTISING ASSERTIONS can lead to lawsuits. When a plaintiff's lawyer evaluates a potential accounting malpractice claim, ......(Continue Reading)

Be careful what you promise: your advertising and marketing materials might be inviting a lawsuit
In any industry, some businesses have a tendency to make unqualified claims concerning their services or products ,in an attempt to position themselves ......(Continue Reading)

Marketing Materials - Find Your Niche in Desktop Publishing
Marketing Materials created by desktop publishers include display advertising and direct-mail packages. Newsletters can be used as marketing or promotional vehicles as well....(Continue Reading)

Point-of-Purchase Marketing Material - Marketing Archives
Point-of-Purchase Marketing Material - Question of the Week from the Marketing Forum I'm a jewelry designer and I'm about to start marketing my products to wholesale customers for the first time. Graphic design is one of my strengths, and I would lik...(Continue Reading)

Point-of-Purchase Marketing Material
Question of the Week from the Marketing Forum I'm a jewelry designer and I'm about to start marketing my products to wholesale customers for the first time. Graphic design is one of my strengths, and I would like to......(Continue Reading)


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