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How Miller Brewing Pours PR Into The Entire Marketing Mix
Marketing public relations, as we've known it, is history--new technologies and methodologies, coupled with a strict marketing imperative that demands ......(Continue Reading)
Marketing PR revolution: how will professionals navigate the new landscape?
When New Yorker Kimberly Wadsworth, a stage manager, visited a friend in Ireland, she asked about a house gift she could bring from America. Her host's ......(Continue Reading)
The new mix at Kraft: Kraft is building brand loyalty through targeted mailings - and breaking the rules of packaged-goods DM - direct marketing
Welcome to my updated column, Modeling Methods. Each month I'll dig deeper into the methods that today's mechanical CAD applications use to help product ......(Continue Reading)
DJ DeMarko Interview
When asked who the next big superstar circuit DJ is going to be, people in the know respond: DJ DeMarko. Chosen as the headlining DJ for the Centaur Music Global Groove Fifth Anniversary tour, DeMarko is spreading his music all over the United States...(Continue Reading)
Summer Video Game Workshop
The Art Institute of California San Francisco to Host Summer Video Game and Computer Animation Workshops for High School Students...(Continue Reading)
Books about Composites and Plastics
A selection of recommended books about composites and plastics....(Continue Reading)
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