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On The Right - marketing of books
Most of the 45,000 books which are published annually are remaindered during their first year. They are sold to secondhand stores or anyone else, or destroyed....(Continue Reading)
The Definition of Cool is Not in Your Dictionary - designing mobile applications for youth markets - Column
Byline: Ed Gubbins Designing mobile applications for youth markets is a blind art, requiring developers to engineer unquantifiable properties like ......(Continue Reading)
Smirking Back at Advertising 'You'-phemisms
Byline: HERSCHELL GORDON LEWIS I was chuckling over the typical ad for the 2005 Dodge Dakota - "The only V8 truck under $20,000"...then, ......(Continue Reading)
Marketing Glossary: Terms and Definitions of Common Terms
Definitions of common terms used in marketing....(Continue Reading)
Market - Dictionary Definition of Market
Market Defined - A Dictionary Definition of Market...(Continue Reading)
Bear Market - Dictionary Definition of Bear Market
Bear Market Defined - A Dictionary Definition of Bear Market...(Continue Reading)
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