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On target: you need market research to hit the mark with prospects. But if costly surveys and focus groups just aren't in your financial picture, try these Would you shell out $200 for a pair of shoes without trying them on? Plunge into a steaming bath without dipping a toe in first? Of course not--but people do the business equivalent every day. Many...(Continue Reading)
Fine-tune your marketing know-how - certified public accountants Both professionals and firms must forge an identity. As the CPA, you are the brand and you have to put that brand in front of your intended audience....(Continue Reading)
Slowly but Surely - direct marketing survey Byline: RICHARD H. LEVEY Not all direct marketers are ready to spend their way out of the economic malaise, but fewer will contribute to it during ......(Continue Reading)
Low-Budget High-Impact Marketing Plan The secret to creating a high-impact marketing plan is to optimize your limited budget. Use low-budget marketing to get your message out to your customers on a regular basis and watch sales revenue grow....(Continue Reading)
Develop A Marketing Budget How to develop a marketing budget....(Continue Reading)
Marketing Plan Samples Take a look at marketing plan samples and swot analysis from around the Internet for your small business....(Continue Reading)
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