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Marketing with a capital S: strategic planning for knowledge based services
A guideline for the development and implementation of a strategic plan for knowledge-based services is presented. This plan takes into consideration factors ......(Continue Reading)
Holding their ground: to win today's turf wars, BE financial services firms must develop new products and find strategic partners
SQUEEZED BY INCREASED COMPETITION and the crucial need to grow customer base, increase capital, and offer 21st-century products and services, black-owned ......(Continue Reading)
Marketing value: a well-rounded marketing plan can showcase your Type-2 services
The CPA profession is undergoing numerous changes that are reshaping the way we practice and require increased attention to marketing. One key change ......(Continue Reading)
Export Marketing Strategies for Successful International Marketing
International marketing is not the same as domestic marketing. These marketing strategies will help you successfully enter the international market and export your goods and/or services....(Continue Reading)
Target Your Audience
Targeting your audience is a huge part of search engine optimization. You need to pinpoint who it is you will be marketing your site to, and build your site accordingly....(Continue Reading)
Marketing Strategy Tutorials and Samples
Having a marketing strategy can be the life or death of a business. If you aren't sure how to begin developing your marketing plan and strategy these resources will help you...(Continue Reading)
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