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In the mood: when and where does your advertising work best? Use these contextual advertising tips to set the scene and snag prospective buyers
TODAY, THE hottest new marketing watchword is context. Instead of blasting your customers with a generic message in mass media, it's essential to reach ......(Continue Reading)
Subway advertising fund leader Carroll exits post
Subway advertising fund leader Carroll exits post.(Subway Franchisee Advertising Fund Trust, Chris Carroll)...(Continue Reading)
Subway brands with a smile and a bite - advertising supplement - On Cable
Cable television was a major ingredient in Hal Riney & Partners' 'Smile and Bite' advertising campaign for the Subway sandwich chain. The campaign actually ......(Continue Reading)
This Week's Top Articles
The stats are in and here are your top five favorite advertising articles of the week: 10 Differences Between Advertising and Public Relations 10 Ways to Get a Job at an Advertising Agency Advertising Vs. Public Relations How to Create......(Continue Reading)
Advertising Trivia
Are you an advertising know-it-all? Test your knowledge in the advertising trivia game....(Continue Reading)
Is it el Internet or la Internet?
From the forum: "I have seen many times here in New York, specially on government advertisements in Spanish on the subway, El Internet. (The Spanish translations of government advertisements here in New York are terrible, awful.) I really think that....(Continue Reading)
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