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In an event that presaged the era of modern beer marketing, August A. Busch, Jr. went on national television in 1955 to promote A-B's new Busch Bavarian In an event that presaged the era of modern beer marketing, August A. (Gussie) Busch, Jr. went on national television in 1955 to promote A-B's new Busch ......(Continue Reading)
Interactive Television, DM Enabler - the direct marketing possibilities of iTV Interactive Television, DM Enabler.(the direct marketing possibilities of iTV)...(Continue Reading)
Bewaremystery shoppers - News - satellite television marketing - Brief Article THE mystery shopping round of this year's Satellite Retailer of the Year is under way. To get through to the semi-finals, you will need to be on form ......(Continue Reading)
Research Reach your target market and generate high response. Advertising, marketing, public relations and television professionals can benefit from this set of research resources....(Continue Reading)
Research Reach your target market and generate high response. Advertising, marketing, public relations and television professionals can benefit from this set of research resources....(Continue Reading)
Product Placement Hits the Airwaves New TV shows are taking advantage of product placement to help pay for the show. Find out who's cashing in on the extra exposure....(Continue Reading)
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