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Viral Marketing - Humor
From: Joe Handler, Handler & Schmooze Public Relations, Hollywood, Calif. To: alt.hack.culture Subject: Employment opportunities Dear Hackers, ......(Continue Reading)
Freewheeling Web Fakes Challenge PR To Create New Viral Strategies
This installment of the Online Marketing Champion series features John Durham, President of the newly-formed yet “big buzz abounds” San Francisco-based BIG (the Bay Area Interactive Gr...(Continue Reading)
As Mass Marketing Splinters, Is PR Poised To Pick Up The Slack?
Creative agency StrawberryFrog has designed wildly successful, cutting-edge campaigns using viral and guerrilla marketing. Last year, with news cameras ......(Continue Reading)
Retailing's Changing Channels in this issue of the Retail Industry Newsletter, The Ultimate Add-On
Retailing's Changing Channels including catalog, Internet e-tail, and multi-channel retail in this issue of the Retail Industry Newsletter....(Continue Reading)
Defining Your Niche Market
Any marketer will tell you that when you know who are you are marketing to it's easy to determine where your marketing energy and dollars should be spent. By reading this article you will learn the importance of defining your niche market and what 5...(Continue Reading)
Clicking for President
Blogs, meetups, listservs, and other online tools bring a digital aspect to every campaign....(Continue Reading)
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